Article Marketing

I’m sure you’ve all heard this before, but I will add to the advice anyway as it is important.
Article Marketing helps your website or blog get indexed in the search engines.

There are many SEO techniques that can help get your website noticed and ranked in the search engines, but some are difficult or take time to perfect. There is also the fact that search engines can constantly modify rules which means you need to keep on top of the changes.

However one good SEO technique that doesn’t change is getting links to your website from other websites.
Article marketing is one of the best ways of doing this.

For a start it is a genuinely liked method as far as the search engines are concerned as they are trying to encourage good information to get posted on the web for other people to read. That is after all one of the main points about the web, it is all about seeking and providing information.

Good well written articles are exactly what is wanted. The side benefit of this is that if the articles are posted widely on article marketing sites, they will be widely read and via the resource box at the bottom of the article, they provide a link back to your site. The more articles you write, and the wider the distribution, the more links back to your site.

I see the benefit of this when I check my sites in Google’s Webmaster Tools
I can see the links back to my sites that have come from articles.

Of course blogs have a similar benefit because natural links result from posts and replies to the blog where web url’s are in the posts. Plus you can also use a blog link in the resource box of articles that you post to article marketing sites which will boost your blog ranking further.

The problem with articles is the writing of them. I can write articles ok if I put my mind to it but it is time consuming so getting well written articles from other sources and changing them enough from the original to use yourself is one good way to have a good supply. You can save time by using what they call ‘article spinners’ to change the articles.

So, you need a source of articles that is well written. The one I am currently using is called:
Article Underground
21 day trial is only $9.95 and articles are very well written, unlike many I have tried where I’ve had to nearly completely re-write due to poor grammar and spelling.

The other tool I can recommend to save a lot of time is:
Mass Article Control
This comes with 2 different software programs, one creates many articles from just one, ideal to enable you to post different variations to different sites for instance. The other submits the articles to many different articles sites. the thing about the software is that it makes things easy for you but you do remain in full control of it. You can see which sites you’re submitting to and select the ones you want easily. With the article creation tool you can paste in whatever article you want and highlight phrases or words to change, keeping in control at all times. I’ve used a few different tools but this is the best and easiest I have tried and is my current preferred tool.

Regardless of whether you decide to invest in tools to help you, article marketing is definitely something you want to be doing if you have websites you’re trying to promote.

Dave Smith


As Featured On EzineArticles

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